9 app visibility tactics that you can implement today

Infographic: 9 App Visibility Tactics You Can Implement Today

This post is part 5 in a 5 part series on App Store Optimisation (ASO), which will show you proven strategies to make your app rank higher in app store search and get discovered!

Click the links for the other posts in the series:

Part 1: How To Pick The Perfect App Name

Part 2: How To Rank #1 On The App Store

Part 3: How To Hack App Store Search

Part 4: 8 App Preview Videos You Can’t Stop Watching

Many developers will be familiar with the experience of launching an app, seeing downloads spike and then…crickets.

While there are tons of strategies to improve customer acquisition, retention and engagement, these are all long term fixes that require thorough planning and investment.

I’ve put together 9 ‘quick fix’ tips you can do right now (as in, today) to increase your app’s visibility online and on the app store directly.

You might not see a huge impact on your metrics immediately, but regularly optimising your app will ensure new users can easily discover and download it.

Every little bit helps!


increase app visibility

Where to go next…

Infographic: The Ultimate 2015 App Store Optimisation Cheat Sheet

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Logan Merrick is the co-founder and Director of Buzinga, as well as one of Australia's most recognised entrepreneurs, keynote speakers, investors and mentors. His writing on startups, technology and mobile marketing has been featured in The Australian, Business Insider, Startup Smart, Smart Company, and more.
  • Ryan Kelley

    Repeating a keyword 4-5 times does not help for Google Play indexation. This myth was created by ASO tools who don’t actually do App Store Optimization. “Put a keyword in your title to rank higher.” What? Is that also advice from a rudimentary ASO tool? 75% of all searches are for phrases not single keywords.