How To Measure The Success Of A Mobile App

Infographic: How To Measure The Success Of Your App

So you’ve sweated blood and tears to build an app you’re proud of, and launched it to the app store.

Congrats! What’s next?

Measuring your app’s ongoing performance is the key to building an app that engages users and uncovers insights for what needs to be improved.

But there’s much more to quantifying your app than just quoting its number of downloads.

Here are the 5 most important metrics you need to know for how to measure the success of your app.



Make sure you also check out the exciting new metric for measuring mobile app engagement!


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Logan Merrick is the co-founder and Director of Buzinga, as well as one of Australia's most recognised entrepreneurs, keynote speakers, investors and mentors. His writing on startups, technology and mobile marketing has been featured in The Australian, Business Insider, Startup Smart, Smart Company, and more.