I’m not going to get into the nitty-gritty of coding an app.
Because you’ll need a lot more than an article to become a software engineer.
However, I do want to talk about how you as a non-developer can leverage the experiences of an app development team to create your own spectacular mobile app.
Step 1: The Idea
I’m assuming at this point that your inner entrepreneur is breaking out and your mind is bubbling with cool app ideas.
The first thing you want to do pick out your strongest idea.
Not your most expensive, and not the simplest one with the intentions that it will fund your future apps, but the one that you feel most passionate about.
Listen to your entrepreneurial instincts and…PLUCK…out the best one.
Step 2: Find Your Developer
There are many ways to do this, and there are many ways to get this wrong. Follow my instructions to minimise risk of failure.
Due-diligence. As an entrepreneur you will naturally look for the cheapest developer.
Let me clarify this for you: In the mobile app development industry, whether you’re looking for an iPhone app developer or an Android app developer, if you pick the cheapest you will most likely get stung.
I can almost 100% guarantee that.
You must be careful. Pick the developer that seems the most capable, but also adds the most value to your idea.
“From my own experiences, a developer who is able to make your app better, even just conceptually, is your best choice.”
An app can go horribly wrong when the people who are meant to be experts in the area aren’t able to assist you in improving your idea.
However, find someone who can and hold on to that developer. Because you just found a gold-mine!
Step 3: Observe and Monitor
Make sure you have a deadline in place for the developer with milestones along the way. You need to ensure that you stay on top of your project to get it out on time.
You also want to monitor the progress of development with beta builds, to make sure that your app stays on track.
“A Beta build is an incomplete versions of your app released to you for testing the functionality of the app at milestones. It is provided by the developer.”
This is important because sometimes developers can get a little ambitious and make executive decisions that may cause the app to look and feel slightly different to what you’ve got in mind.
Beta builds also help you determine the progress of development.
Step 4: Test-Test-Test
Have you ever had an app completely crash on you? Has it ever happened twice?
App crashes are common and can be the cause of many things. For the most of it, it is brought on by poor coding.
Mobile app developers tend to rush things at the end of the deadline to get the app completed in time.
It’s not uncommon to give a developer another 2-4 weeks for testing time once the app has been completed to make sure that the app is bug-free.
An app that tests out perfectly before the launch is going to get a much better response once the app is released.
“Regardless of perfect testing results, app crashes can happen.”
Step 5: Marketing
An app can pull in $100 a day, organically, without any marketing power at all.
However, if you’re anything like me, and you want to make 6 figures per quarter from your apps, then marketing better become a very dear part of your skill-set.
Leading mobile app developers spend on average 14% of their focus on marketing and over $30,000 on marketing alone.
Now am I saying that you need to spend $30,000 on marketing your first app?
Absolutely not. But be ready to spend either $10,000 in your own time, or $10,000 in employing a team of marketers.
Step 6: Reap The Rewards
You worked hard. You took a big risk and you should be proud of that.
You’ve done what 99% of people in this world are too afraid to do so give yourself a big pat on the back.
I’m serious. Use some of the earnings from your app to treat yourself. You earned it.
Now do it all again!
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